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Research · A few facts to get you started
Integrate your brand into the most premium content, gaining brand awareness and customer engagement, while leveraging all media noise and content trends.
Plan your 2022 campaigns with our data-driven insights.
A few facts to get you started
The food and drink market is adapting to consumers’ demands, as well as the innovations generated by technological advancements. Functional and healthy products are gaining more and more importance, while online delivery is also on the rise, offering greater convenience and speed.
733.1 billion U.S. dollars
Assessed value of the global health and wellness food market in 2020
281.14 billion U.S. dollars
Assessed value of the global functional foods and beverage market in 2021
992 million people
Use restaurant-to-customer services to order food online
972 million people
Use online food delivery platforms
*Source: Statista, 2022
Key Topics by Traffic
Content for readers who want to support local businesses and give value to artisanal products, looking for quality and going beyond vegan/vegetarian trends.
The audience is focused on the benefits of food and is attracted to this type of content, with the most important reason being to be healthy, whether to lose weight or increase muscle mass.
Customers that want to be updated on new places, products, and promotions, especially relevant to trends associated with vegan meals.
*Source: Seedtag Analysis, Q3 2021 Food & Beverages Data
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Spain (GMT+1)
09:41
New York (GMT-4)
03:41
London (GMT)
08:41
Dubai (GMT+4)
12:41
Mexico (CST)
02:41
Brazil (GMT-3)
05:41
